Where do fashion trends originate? None other than the Big Apple, of course. Take the renovated loft. It was a creative concept launched by SoHo. I hate to break it to you, but designers don’t follow a secret rule book. There are no hard and fast laws governing what we do. We are creative types by nature and love to imagine, dream and explore, following our intuition. That said, there are some rough principles that guide us to ensure a great result every time. They are just tried and true things that work. And these aren’t tricks or skills that take years to master. Anyone can do them from day one. Consider this a foundation for developing your own quirky, creative, rule-breaking intuition. Continue Reading

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Continue Reading